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Kenny Rogers Roasters

United States

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Unique Selling Points
  • Reliable purchasing and distribution network
  • Kenny Rogers Roasters will help with the determination of the menu and facility design through the pre-opening procedure
  • Advertising and marketing program initiatives
  • Kenny Rogers Roasters will help our partners to develop and conceptualize restaurant design to optimize operations
  • Kenny Rogers Roasters will assist in site selection and development
  • New product innovation and development
  • Kenny Rogers Roasters will provide experienced operational and management support & performance monitoring
  • Comprehensive franchise training system with on-going updates

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Brief Brand Introduction
Kenny Rogers ROASTERS is a casual dining restaurant with rotisserie-roasted chicken as its main core item, complemented by various hot and cold side dishes. This is made up of Kenny Rogers ROASTERS famous homemade muffins, jacket potatoes, vegetable salads, pastas, soups, desserts, and beverages served in a friendly and comfortable environment. At Kenny Rogers ROASTERS, we always try to bring back a sense of charm onto the dining table. If food is what you love and you love to be around food, then join us on our mission in putting love back into food. At the heart of what we do is bringing people together with good, simple food made with love. With love, we hope to magnetize people and strengthen relationships. Our secret cooking techniques, marinades, and spices made our food delicious. But it is our passion for food that will make your dining experience in Kenny Rogers ROASTERS memorable. With more than 30 successful years, the Kenny Rogers ROASTERS brand has a worldwide presence with more than 200 outlets operating in 10 countries across Malaysia, Philippines, India, Thailand, Brunei, Singapore, Qatar, United Arab Emirates, the Kingdom of Saudi Arabia, Maldives, and Nepal.

Display brand information as:

Year of Establishment 1991
Number of Outlets 200
Franchise Option MF
Franchise Fee
Royalty
on monthly gross sales
Percentage: 4.0%
on monthly gross sales
Initial Marketing Fund
To be paid to Franchisor in the franchise setup phase.
Marketing Fund
A fixed amount or percentage of revenue to be allocated for marketing initiatives in franchisees' territories.
Percentage: 1.0%
fixed on monthly gross sales
Other fees
Franchise Term 10 year(s)
Development Schedule
Outlet Size
Minimum requirement of a franchised store
Min. 150.0 Sqm
Preferred Franchise Location
CAPEX needed USD 150,000

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