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Tealive
Malaysia
Available in: Myanmar, Malaysia, Canada, Mauritius, Philippines, Australia, Vietnam, Cambodia, Brunei
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Unique Selling Points
- Tealive’s highly versatile store formats can be customized to suit different locations, markets, real-estate types, and sizes. Tealive has stores ranging from 100 sqft kiosks to 4500 sqft standalone drive-thru stores across the region, as well as innovative store integrations with gas stations, banks, transportation hubs, and universities.
- Tealive ensures service consistency by adopting advanced technology and automation in its drink-preparation process. All Tealive kitchens are powered by their own proprietary equipment such as customer-facing tea dispensers and Kitchen Display Systems.
- Tealive’s omnichannel strategies allow customers to place orders through various platforms such as mobile apps, delivery aggregators, in-store kiosks, and drive-thru channels. Customers can explore the menu and customize their orders anytime and anywhere, enhancing satisfaction.
- Tealive excels with its innovative R&D capabilities, offering a huge range of drinks (from bubble tea, fruit tea, and smoothies, to chocolate, and coffee) and food offerings (including artisanal snacks, hot meals, and Tealive’s signature egg-drop toasted). This diverse selection caters to all cravings and preferences.
Brief Brand Introduction
Tealive, the leading lifestyle tea brand in Southeast Asia, has achieved remarkable milestones since its inception in Malaysia in 2017. With over 900 outlets and a global expansion plan, Tealive has become a beacon of modern tea culture to reach 1,000 stores by 2024. Offering an extensive menu of milk tea, smoothies, chocolate, and coffee, Tealive caters to diverse palates worldwide. Founder Bryan Loo, an award-winning entrepreneur, has transformed Tealive into a top brand. Bryan has built Loob Holding into one of Malaysia’s largest F&B companies, with a passionate team known as “Loobies.” Additionally, Bryan’s ventures include Bask Bear Coffee and various other F&B establishments, showcasing his commitment to innovation and growth,
Display brand information as:
| Year of Establishment | 2017 |
|---|---|
| Number of Outlets | 920 |
| Franchise Option | MF |
| Franchise Fee | |
| Royalty
|
|
| Initial Marketing Fund To be paid to Franchisor in the franchise setup phase. |
|
| Marketing Fund A fixed amount or percentage of revenue to be allocated for marketing initiatives in franchisees' territories. |
|
| Other fees | |
| Franchise Term | |
| Development Schedule | |
| Outlet Size
Minimum requirement of a franchised store |
|
| Preferred Franchise Location | Indonesia |
| CAPEX needed |
| Year of Establishment | 2017 |
|---|---|
| Number of Outlets | 920 |
| Franchise Option | AF |
| Franchise Fee | |
| Royalty
|
|
| Initial Marketing Fund To be paid to Franchisor in the franchise setup phase. |
|
| Marketing Fund A fixed amount or percentage of revenue to be allocated for marketing initiatives in franchisees' territories. |
|
| Other fees | |
| Franchise Term | |
| Development Schedule | |
| Outlet Size
Minimum requirement of a franchised store |
|
| Preferred Franchise Location | Indonesia |
| CAPEX needed |
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