7-Eleven Launches World-first 7Café Concept Store In Singapore

7-Eleven launches its first 7Café concept store at Singapore's Jewel Changi Airport.

7-Eleven has launched its first 7Café concept store, located within a 7-Eleven store at Singapore's Jewel Changi Airport. Featuring an extended coffee and beverage menu, the 7Café also sells a range of sandwiches, pastries, and Japanese onigiri products, along with beverages including salted caramel coffee, mocha and matcha frappes, cold mango or watermelon lemonade drinks. Coffee lovers can get their caffeine fix with good quality bean-to-cup 100% Arabica coffee on the go, like Americano, Latte, Cappuccino, and Chocolate. It also includes a seating and charging area where customers can plug in their devices to recharge as they relax while enjoying 7Café's special offerings.

An Elevated Café Experience

Designed with a warm colour tone and fitted with chairs and large tables, 7-Eleven hopes the store will appeal to mall visitors and air travellers alike. 7-Eleven hopes to cater to the growing consumer demand for convenience, providing both on-the-go and dine-in options.

At 7-Eleven, we are always broadening our horizons and creating innovative offerings for our customers. The 7-Eleven Jewel Changi store seeks to provide a first-of-its-kind mini café experience with food being served at the counter for the convenience of our customers. We have also expanded our well-loved product range by adding a slew of new options. From items highlighting the iconic local flavours of Singapore to delectable ready-to-eat food options, there's something for everyone. - Steven Lye, Managing Director, 7-Eleven Singapore.

Founded by Joe C. Thompson Jr. in 1927 in Texas, United States, and today owned by Japan-based Chiyoda Corporation, a Tokyo-based Seven & I Holdings Co. Ltd. It operates around 78,000 stores in 19 countries, including 13,000 in its native US market.

Since arriving in Singapore in 1983, 7-Eleven has grown to become the largest 24-hour retail chain in the country, operating more than 400 outlets. In Singapore, the convenience stores are operated by Dairy Farm International Holdings, franchised under a licensing agreement with Seven Eleven Incorporated.