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Franchising is suitable for people who are looking at becoming first time business owners. As opposed to individually starting a company, buying a brand franchise would require less initial capital and the franchisee can use proven successful business strategies and trademarks. Not only that, the franchisees receive a lot of support from the franchisors in terms of operations, marketing and training.

Franchise Quality Mark

The Franchise Quality Mark is a seal of quality awarded based on the fulfillment of a set of predetermined criteria. The assessment and evaluation are based on six key areas:

  • Leadership
  • Planning
  • Information Systems
  • People
  • Process
  • Franchise Unit Excellence

The mandatory learning program consists of the Franchise Unit Excellence course plus a minimum of one elective course offered by Singapore Franchise Training School.



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For Franchisees

Top Considerations When Buying A Franchise

Hsien Naidu: “As with any business, it takes two to make a successful franchise relationship. Whilst it is the franchisor’s responsibility to provide a sound business system, technical and financial...
For Franchisees

Building A Strong Income Stream From Franchising

Abhishek: All these are great reasons to get into franchising if you are very clear on your personal expectations and financial goals. If what you are trying to achieve is...
For Franchisees

Master Franchising: Entering the Franchise Game at a Higher Level

Hsien Naidu: Master franchising is a form of the franchisor-franchisee relationship in which the master franchisee essentially becomes a mini-franchisor for a specified territory. Instead of growing a business one...

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